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CONVO is a quick-read, monthly email update
on articles, insights and research about how executives can better create thought leadership content and lead business-building industry conversations.
Edited by Chuck Kent, our Chief Conversation Officer, CONVO will provide useable, real-world examples and advice for B2B and B2C:
- Executive leadership teams
- Heads of Thought Leadership
- Directors of Communication
- Content marketing leaders
IN THE LATEST ISSUE OF CONVO
How to make your CEO a thought leader. Here’s the catch: you can’t “make” your CEO a thought leader. You can, however, help let her or his “inner thought leader” out. This article shared a practical, time-efficient process to make that happen.
Insights on thought leadership from a leader at Forbes Insights? Our Chief Conversation Officer, Chuck Kent, interviewed Michael Muszala, Director, Thought Leadership for Forbes Insights. Five key observations emerged that could help any organization.
Research worth reading. The featured research this month included a meta-analysis of studies on the relationship of innovation and thought leadership.
Lead the Conversation provides a practical way to develop authentic thought leadership content for busy executives. We also help the C-Suite create and lead industry conversations, to which they can invite other leaders, turning prospects into relationships. © Creative on Call, Inc.
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