by Chuck Kent | Jun 3, 2019 | thought leadership tips
Month: June 2019 There I was, sitting with a new CEO client, sketching out the beginnings of a reasonably multi-modal thought leadership program: videos, articles, blog posts, an interview series with industry notables (aka, his prospects), original research, speaking...
by Chuck Kent | May 29, 2019 | Conversation Leadership, thought leadership tips
Conversation Leadership Research shows that executive thought leadership can boost corporate revenue – but can it do that while also engaging social issues? I had a chance to explore that question recently with Victoria Baxter, Executive Vice President of the Social...
by Chuck Kent | Apr 30, 2019 | thought leadership tips
Chuck Kent What is thought leadership – and what can it really do for your organization? I typically ask these two questions of all the thoughts leaders I interview, and few answers have been as specific as those from Gareth Lofthouse, Co-Founder of Longitude, the...
by Chuck Kent | Mar 28, 2019 | Conversation Leadership, thought leadership tips
Conversation Leadership What’s the best new business development tool for professional services firms? For some time, Hinge Marketing has been making a convincing case out of the proposition that there’s no better way to drive professional services growth than...
by Chuck Kent | Jan 3, 2019 | thought leadership tips
thought leadership tips Thought leaders and content marketers toss the words “narrative” and “story” around so often that they start to seem like indistinguishable bits of buzzword fluff. According to Kristian Alomá, CEO of Threadline, they are, however, quite...