by Chuck Kent | Jul 25, 2017 | Conversation Leadership
Month: July 2017 Publishing thought leadership content is fine. It’s best practice. In fact, many experts feel it’s mandatory. But it’s not enough. Simply pushing your own thoughts out there is insufficient in a world where nearly two and a half million new blog posts...
by Chuck Kent | Jul 17, 2017 | Conversation Leadership
Month: July 2017 Margaret Molloy is not simply the Global Chief Marketing Officer of Siegel+Gale, one of the world’s most notable branding firms (and the “simplicity” company). She is also tops in her own right: Top 50 Most Influential CMOs, Top 100 CMOs on Twitter...
by Chuck Kent | Jun 28, 2017 | Uncategorized
Do you want to be relevant? Andy Crestodina on the imperative of executive content creation. An interview with Andy Crestodina, Co-Founder and Strategic Director for Orbit Media Studios, and Chuck Kent of Lead the Conversation If anyone knows how the science of modern...
by Chuck Kent | May 12, 2017 | Conversation Leadership
Chuck Kent Allow me to state the (hopefully) obvious: executive content creation and thought leadership (our usual topics of concern here) need to be part of an organization’s overall content marketing strategy. But as content marketing matures, and the...
by Chuck Kent | May 4, 2017 | Conversation Leadership
Faces vs. Facts: What research suggests about emotion in thought leadership How can you become an executive thought leader? You’ve got great data. You’ve done the analysis. You’re ready to rock their world. But there’s still one problem: Nobody’s going to believe you....
