by Chuck Kent | Mar 28, 2019 | Conversation Leadership, thought leadership tips
Conversation Leadership What’s the best new business development tool for professional services firms? For some time, Hinge Marketing has been making a convincing case out of the proposition that there’s no better way to drive professional services growth than...
by Chuck Kent | May 23, 2018 | Conversation Leadership
Conversation Leadership La La Land. Surf, sand and suntans. As I parked under a palm tree outside Moira Conlon’s office, I was wondering how much someone from this mecca of the laid-back life could really tell me about the hard-nosed business benefits of thought...
by Chuck Kent | Feb 14, 2018 | Conversation Leadership
Chuck Kent Thought leadership is big business, and few platforms or providers have done more to make it so than Forbes Media, whose combined platforms reach some 94 million monthly. Once considered an old-school business publisher, Forbes has transformed itself into a...
by Chuck Kent | Jan 16, 2018 | Conversation Leadership
Chuck Kent Here’s a valuable secret about making your CEO a thought leader: you can’t. What you can do, however, is help your CEO let her “inner thought leader” out. Even the most time-challenged, bottom-line-fixated, publicity-averse Chief Executive can start turning...
by Chuck Kent | Jan 8, 2018 | Conversation Leadership
Chuck Kent In a marketing-and-innovation-saturated world, is it still possible to “eat your competition’s lunch?” Yes. But you may have to do it at supper time. At least, that’s the indication from one of the newest entries into the conversation leadership field, the...
by Chuck Kent | Dec 20, 2017 | Conversation Leadership
Chuck Kent Long ago I heard a quip about the articles, white papers and press releases that once passed for thought leadership. “It’s like relieving yourself in a wool suit. You get a nice, warm feeling, but nobody really notices.” That long-ago sentiment may still be...