by Chuck Kent | Dec 20, 2017 | Conversation Leadership
Chuck Kent Long ago I heard a quip about the articles, white papers and press releases that once passed for thought leadership. “It’s like relieving yourself in a wool suit. You get a nice, warm feeling, but nobody really notices.” That long-ago sentiment may still be...
by Chuck Kent | Dec 4, 2017 | Conversation Leadership
Chuck Kent Working with executives to create meaningful content and industry conversations, I find a great deal of fascination with the phrase “thought leadership,” but not much understanding of what it is, who can and should be a thought leader, and what it all means...
by Chuck Kent | Oct 18, 2017 | Conversation Leadership
Month: October 2017 Portions of this article first appeared in CEOWorld It’s a simple, but often ignored, truth: thought leaders are in a better position to win new business. In fact, an Edelman/LinkedIn survey reports that 41% of CEOs put companies on their RFP short...
by Chuck Kent | Aug 30, 2017 | Conversation Leadership
Month: August 2017 Directly across from the office of Ryan Rieches, CEO of BrandingBusiness, is a striking red, yellow and black mural, a patchwork of the distinctive art accompanying some 70 editions of his podcast “Expert Opinion.” It’s a good reminder to the...
by Chuck Kent | Aug 18, 2017 | Conversation Leadership
Month: August 2017 As the Global Content Marketing Leader for LinkedIn, Jason Miller knows a thing or two about creating content that creates thought leaders. He also appears to know, along with the likes of Beth Comstock, that in a world awash with articles,...
by Chuck Kent | Jul 25, 2017 | Conversation Leadership
Month: July 2017 Publishing thought leadership content is fine. It’s best practice. In fact, many experts feel it’s mandatory. But it’s not enough. Simply pushing your own thoughts out there is insufficient in a world where nearly two and a half million new blog posts...
