by Chuck Kent | Jan 22, 2020 | Uncategorized
Trends in nonprofit thought leadership My own recent work in thought leadership marketing for a nonprofit, UCAN, inspired me to learn more about how mission-driven organizations can use their leading thinkers to advance their good causes. The first stop on my journey...
by Chuck Kent | Dec 2, 2019 | Conversation Leadership
Month: December 2019 The benefits of diversity and inclusion are much talked about. We particularly seem to like dropping stats with famous pedigrees. McKinsey says companies with racial diversity are 35% more likely to outperform peers. A Harvard Business Review...
by Chuck Kent | Nov 5, 2019 | Conversation Leadership
Conversation Leadership What are the best industry associations? The ones that go beyond simple networking to deliver real thought leadership – idea sharing via conferences, seminars, webinars, podcasts, association publications and the like. But all too often the...
by Chuck Kent | Jun 16, 2019 | Conversation Leadership
Month: June 2019 Advertising and marketing agencies are (in)famous for talking about themselves. “Look at us – we won an award!” Unfortunately, clients are less and less inclined to listen. While many agencies persist in trying to simply “wow” prospects with their...
by Chuck Kent | Jun 3, 2019 | thought leadership tips
Month: June 2019 There I was, sitting with a new CEO client, sketching out the beginnings of a reasonably multi-modal thought leadership program: videos, articles, blog posts, an interview series with industry notables (aka, his prospects), original research, speaking...
